Meet Founder & CEO, Lindsey Leemis
Relationships are at the heart of the health clubs and gyms and yet we struggle to keep up with technology & cultivating these relationships – even though people are central to our business. As fitness professionals, we want to see people healthy, engaged and connected but we don’t have the technology to back it up.
My background is in website development and data integration. I have worked in-depth for many years with enterprise-level Customer Relationship Management (CRM) Platforms that are generic to all industries. Frustrated with current fitness industry CRM options, I worked to integrate club management software to robust enterprise-level CRM systems by selecting the best-in-breed CRM solutions that are flexible and allow for the club management software data to sync bi-directionally. Twist takes the technological burden off health clubs & gyms who typically do not have a data integrator on staff. Upon implementation of the sync, it is exciting to see health clubs utilize the software to connect and engage members and non-members as well as seeing the alignment of sales & marketing teams.
I am most passionate about the end-user, the member. I want the best experience for them – to allows clubs to connect with people as customers shift through various mediums through their customer journey and provide real value to these people. Every company provides services, a product or something of some value that change the lives of people and impact their day to day lives.
Meet Lead Developer, Omar K.
I come from object-oriented programming roots, and developed my first website at the age of 15. After graduating with a software engineering degree, I mostly worked with large enterprises as a programmer or software designer on large ERP systems such as SAP. From 2013 onwards, I shifted gears and got involved with cloud and big data, and now develop infrastructures on AWS and Google Cloud. I am a certified AWS Solutions Architect and DevOps Admin, and also an Agile Certified Practitioner.