Is your gym email marketing compliant with CAN-SPAM?

Are you about to get zapped for non-compliance? I hope not ? but this guide will give you a good overview to see if you are abiding by current regulations. What is CAN-SPAM? The simple overview of the CAN-SPAM Act is a set of regulations that give email recipients the right to opt-out of businesses […]

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What are the top 3 enterprise-level CRM vendors?

A CRM system is now at the core of every growing business to create a great customer experience for health club members and prospective members. CRM’s organize customer and prospect data and also serve to manage customer relationships & communication. In 2018, we found CRM usage increased from 56% to 74%.* Are you currently using […]

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VP of Sales for Gym or Health Club – Top CRM Requests

Here are the top 5 greatest pain points for VP of Sales & Sales Directors at Gyms & Health Clubs that are solved by a CRM System 1. Lead Management From handling incoming leads from various sources to managing prospecting activity and finally closing, a CRM system allows for tracking at all stages. Implementing a […]

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Top 5 Common Mistakes – All Solved by a CRM System

Gym & Fitness Club Process Issues solved with a CRM system:  Reliance on excel spreadsheets to track & handle leads. This could include a shared local document or internal file share system. Time-intensive, repetitive manual steps & data entry. Time = $$$!  Heavy reliance on email collaboration between sales team & other departments vs. a […]

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Health Club Data = Your Most Valuable Asset

Have you ever built a house from scratch? Upon choosing the land, you wouldn’t ask your general contractor to pull up the dump truck with cement and start pouring for a foundation. The next step after land selection is to create a blueprint or a set of plans. This becomes your guide before laying your […]

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