Are you Leaving Millions on the Table?

What is the first thing that comes to your mind when someone mentions “club membership”? Most people think of acquiring new customers. “What special or free offer can we make to entice prospects to convert?” This one-track mindset can not only sabotage your sales revenue but negatively affect your cultivation of members for long-term relationships. You could […]

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Supercharge your Sales Efficiency with HubSpot Sequences & Workflows

What HubSpot tools are in your sales team’s arsenal? Are you currently using tasks as your main way to track your sales reps’ follow up? How many overdue tasks do you have in your account? (A lot, I know!) Are you using HubSpot templates to follow up with your prospects? If so, you are creating […]

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How to Pick the Best CRM Option for Your Gym

The fitness industry has several options for customer relationship management (CRM) software. CRM systems keep track of all digital activity between your club and its members or prospective members. All interaction—web page views, text messages, email correspondence, social media, even phone calls—are documented and logged on the customer record for various club departments to access […]

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Is your gym email marketing compliant with CAN-SPAM?

Are you about to get zapped for non-compliance? I hope not ? but this guide will give you a good overview to see if you are abiding by current regulations. What is CAN-SPAM? The simple overview of the CAN-SPAM Act is a set of regulations that give email recipients the right to opt-out of businesses […]

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What are the top 3 enterprise-level CRM vendors?

A CRM system is now at the core of every growing business to create a great customer experience for health club members and prospective members. CRM’s organize customer and prospect data and also serve to manage customer relationships & communication. In 2018, we found CRM usage increased from 56% to 74%.* Are you currently using […]

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